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Home/Compare/Loops vs Mixpanel

Loops vs Mixpanel

A side-by-side comparison of pricing, plans, and recent product updates. Pricing data last refreshed May 14, 2026.

Loops

Email for modern software companies.

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Category
email
Plans tracked
2
Entry price
Free
Free plan?
Yes
See full Loops pricing & changelog →

Mixpanel

Event analytics for product, growth, and retention.

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Category
analytics
Plans tracked
—
Entry price
—
Free plan?
—
See full Mixpanel pricing & changelog →

Plan-by-plan pricing

Loops

Free

Loops

Free
  • Up to 4,000 sends/month (enough for weekly emails)
  • All features included
  • Includes a small 'Powered by Loops' footer

Early Stage Plan

Loops

Custom
  • Pricing based on subscribed contacts
  • Transactional email sending included at no additional charge
  • No charge for team seats
  • No charge for email sends

Mixpanel

Pricing data is being collected.

Loops vs Mixpanel FAQ

Loops vs Mixpanel: which is cheaper?
TrackRival snapshots both daily - see the plan tables above for the latest tracked tiers.
Does Loops or Mixpanel have a free plan?
Loops shows a free plan in the latest snapshot, while Mixpanel does not.
Is Loops a good email alternative to Mixpanel?
Loops is tracked in email, while Mixpanel overlaps for similar buyers. Use the changelog section below to compare shipping cadence before you choose.
How often is this Loops vs Mixpanel comparison updated?
TrackRival refreshes pricing snapshots daily and appends new changelog entries whenever either product ships a release.

Which should you pick?

Both Loops and Mixpanel serve overlapping audiences (Loops in email, Mixpanel in analytics).

  • Choose Loops if you value: email for modern software companies.
  • Choose Mixpanel if you value: event analytics for product, growth, and retention.
  • Subscribe to TrackRival if you want to be notified whenever either of them changes pricing or ships a major update — so you can react before your competitors do.

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